Build a Startup that  stands out. 

Business and marketing strategies that take founders from startup to multinational

 

I work with startup and scale-up founders through three distinct phases to create highly competitive brands and international businesses. 

1

DISCOVER UNTAPPED 

MARKET OPPORTUNITIES

Immerse yourself in your customer's world to uncover new insights and unrealised market opportunities for products, business models and strategic positioning. 

2

DEVELOP THE BUSINESS STRATEGY

Get a clear view of where you're heading and how to get there. Together we build the strategic road map around products, positioning, and business models to take you and your business to where you’re going. 

3

GO-TO-MARKET PLANS

Develop a marketing strategy that connects all the dots. Craft your brand story, and create and engage with a community of target customers through well-chosen online and offline platforms. 

 

Wherever you are in your business journey, I can help.

Easy to spot & harder to copy. 

My unique combination of tools and methodologies span marketing strategy, management consulting and Design Thinking. Together, we'll build a truly powerful brand and business with several layers of competitive advantage.

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MARKETING

STRATEGY

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CONSUMER INSIGHTS & MARKET RESEARCH

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VALUE PROP. DESIGN & STRATEGIC POSITIONING

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BUSINESS

STRATEGY & PLANNING

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BUSINESS MODEL DESIGN

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CULTURE & INTERNAL BRANDING

Great brands are not built through marketing alone... 

 

This is: Saskia

I’m 'that person' who sees opportunities and ideas for everyone, everywhere. I pick up on trends, find gaps in crowded markets, and get energised by connecting the dots in unique ways to build a more meaningful business.  

Having worked for more than a decade as both an intrapreneur and entrepreneur leading product development, marketing, and innovation teams within international companies and startups, I know the struggles of getting products to market and building viable business models to support them. 

Throughout my career, I've successfully developed and managed dozens of new products, brands and businesses and successfully launched them on the international market.

 

I've been trained in design thinking, design sprints and workshop facilitation techniques through top institutes and training bodies including IDEO, Google Ventures, and Strategyzer. 

I work in a very collaborative and inclusive style with a strong emphasis on generating customer insights and getting early market validation.  

Originally from New Zealand, I now help companies from around the world virtually from my Amsterdam location. 

A quick video introduction on who I am, & what makes me tick...

 Results and highlights ...

 
 
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ED HARVEY

Working with Saskia has been one of the most important decisions I've made as a founder. She helped us reconnect with our vision, our customers, our strengths, and helped us see new ways to use these to differentiate and channel our limited resources into a winning strategy for growth. 

CEO & Founder,

Evnex.

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PETER EASTWOOD

Saskia's work helped us disrupt our industry to bring huge international growth to our business. Her unique ability to find a gap in the market and successfully bring new products and brands to market are invaluable to any business looking for a big impact. 

Serial Entrepreneur & Founder of Bevie/Imake

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NICK BOWMAST

Saskia's one of the most talented people I've worked with. Her curiosity and design thinking expertise make her a natural for insights work. Coupled with her entrepreneurial spirit and experience, she brings great wins for any business looking to innovate. 

Director, Bowmast Design Research, Author USERPALOOZA. 

The same collaborative, visual thinking experience, with...

1

Increased Flexibility

We can work in shorter chunks of time, and pick and choose which team members come to each session.

2

Improved efficiency 

Digital tools make workshop logistics much more efficient. Smaller chunks of time mean everyone is much more focused!

3

Work across borders. 

Work with me from anywhere in the world. Bring together teams, customers without travel-related complexities. 

+ All the tools to make it practical, fun and interactive. 

Work With Me From Anywhere!

 
 

Contact

For a no-obligation discussion about your business challenge, contact Saskia for a 15-minute chat. 

Also connect via...

  • Whatsapp
  • Instagram
  • LinkedIn

Amsterdam,

The Netherlands

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