Scaleup Strategy Blueprint

Build a business that can’t be ignored — or easily copied.

You’ve built something real — sales, a name in the market, maybe even a team. But growth feels harder than it should. People want what you sell, once they find it or understand it. But turning that into something scalable, consistent, and profitable isn’t clear. Marketing is inconsistent. Priorities keep shifting. The team is busy — not always aligned. You’re growing, but it’s reactive, not intentional.

That’s what the Scale-Up Strategy Blueprint is built to fix.

It’s not a rebrand. Not a marketing plan. Not a funnel. It’s 90 days of working directly with you and your leadership team to design the growth architecture of your business — positioning, business model, go-to-market system and operating rhythm — so you’re not just selling more, you’re building something competitors can’t copy or outrun.

Who This Is For

You’ll get the most value from this if you:

→ Run a high-value physical product brand or specialist service company with traction, but no scalable strategy behind it

→ Have a great product — but no clear market position, message or moat

→ Want your team (brand, marketing, product, ops) pulling in the same direction

→ Want clarity, better decisions and commercial structure — not more noise or hustle

You don’t need a full executive team. You do need to be past the “let’s just launch things and hope” stage.

What We Actually Build (Over 90 Days)

We don’t start with ads or aesthetics. We build the system behind the brand — so you’re impossible to ignore before you spend on marketing or product development. Because when the strategy is right, every dollar works harder and every product you launch makes the brand stronger. This is my signature method - the same one I’ve used to help scale product-based brands globally.

The Process:

Phase 1 — Clarity & Positioning

Set direction and define the market you’re going to lead.

• Vision and strategic narrative

• Category white space and positioning

• Value proposition and top 3 strategic priorities

Phase 2 — Commercial Design & Go-to-Market

Turn clarity into a business model and revenue engine.

• Ideal customer and jobs-to-be-done

• Offer structure, pricing, margin model

• Customer journey and go-to-market strategy

Phase 3 — Systems, Rhythm & Execution

Make it work in the real world — without chaos or founder-dependence.

• Scorecard and success metrics

• Roles, ownership and decision-making

• Operating rhythm (weekly / monthly / quarterly)

• 90-day implementation roadmap

How We’ll Work Together

I don’t disappear for six weeks and return with a presentation. Strategy is designed with your team through collaborative, short and sharp, online workshops and strategic decision making sessions.

I bring 15 years of brand-building and commercial systems. You bring vision, market truth and product depth.

Together, we design a strategy that actually works in the real world — not just in a deck.

Time & Team Commitment

Our time is valuable — so this process is designed to be focused and manageable for busy founders and teams.

What to expect:

• 2 × 90-minute workshops per month - hosted online in your personal strategy hub.

• Around 3 hours per month across your leadership team for decisions or review (shared — not just the founder)

• Minimal async input via Slack/Loom — no endless meetings

• Any pre-work is light and shared across the relevant team members — not dumped on the founder

Short and sharply focused, live online workshops which don't slow the team down — it replaces guesswork with clarity so execution becomes faster.

Why This Works

Most founders are stuck in execution loops —busy, overwhelmed, and constantly pivoting when revenue starts to plateau. The Scaleup Strategy Blueprint breaks that cycle.

It gives you a central strategic foundation to grow from — aligning your vision, brand, offer, GTM, and team, into one clear, repeatable system.

Without this work, you risk:

• Hiring the wrong people or duplicating roles

• Marketing that burns money but doesn’t convert

• Constant pivots that exhaust your team

• Wasted time on ideas and new product launches that burn resources but don't move the needle

What Past Clients Say

“When I came onboard as Marketing Director and saw all the work Saskia had done, I was honestly blown away. The amount of progress achieved in such a short time was mind-blowing - it gave me everything I needed to hit the ground running. The onboarding and handover notes were so clear and structured that they saved me days of digging through documents. And the systems she built weren’t just impressive, they were part of the reason I wanted to take the job in the first place.”

— Jo Nevin, Marketing Director

“There are a billion freelancers, strategic marketing consultants, and people offering services, but Saskia is actually experienced in running and building businesses which makes her different. She gave us clarity on our brands, marketing structure, and customer journeys, and now we have a clear scoreboard and strategy for where the business is heading. I’d definitely recommend working with her If you are considering a Marketing FCMO, or need clarity in your business strategy”

— Gemma Brewerton, Founder/Director

“Working with Saskia has always been fantastic. She has a unique ability to drive marketing strategy and vision into the team, and in a very short time (with next to no marketing budget ) she achieved incredible results. She didn’t just give us guidelines, she established a mindset for brand leadership that is now ingrained in our company. Efficient, hardworking, and incredibly experienced, I would absolutely recommend her.

— Luke Sinclair, Founder/CEO

Many businesses waste tens — even hundreds — of thousands on advertising campaigns, websites or hires they aren’t ready for. This Blueprint saves you from those missteps by getting the foundations right first so every dollar you spend afterwards takes you further.

Want to find out more? Book a no pressure clarity call to see if the Scaleup Strategy Blueprint is a fit.