Build a business that stands out.
Business and marketing strategies that take founders from startup to multinational
I work with startup and scale-up founders through three distinct phases to create highly competitive brands and international businesses.
Immerse yourself in your customer's world to uncover new insights and unrealised market opportunities for products, business models and strategic positioning.
DEVELOP THE BUSINESS STRATEGY
Get a clear view of where you're heading and how to get there. Together we build the strategic road map around products, brand positioning, and business models to take you and your business to where you’re going.
Develop a marketing strategy that connects all the dots. Craft your brand story, and create and engage with a community of target customers through well-chosen online and offline platforms.
Easy to spot & harder to copy.
My unique combination of tools and methodologies span marketing strategy, management consulting and Design Thinking. Together, we'll build a truly powerful brand and business with several layers of competitive advantage.
CONSUMER INSIGHTS & MARKET RESEARCH
VALUE PROP. DESIGN & STRATEGIC POSITIONING
STRATEGY & PLANNING
BUSINESS MODEL DESIGN
CULTURE & INTERNAL BRANDING
Great brands are not built through marketing alone...
This is: Saskia
I’m 'that person' who sees opportunities and ideas for everyone, everywhere. I pick up on trends, find gaps in crowded markets, and get energised by connecting the dots in unique ways to build a more meaningful business.
Having worked for more than a decade as both an intrapreneur and entrepreneur leading product development, marketing, and innovation teams within international companies and startups, I know the struggles of getting products to market and building viable business models to support them.
Throughout my career, I've successfully developed and managed dozens of new products, brands and businesses and successfully launched them on the international market.
I've been trained in design thinking, design sprints and workshop facilitation techniques through top institutes and training bodies including IDEO, Google Ventures, and Strategyzer.
I work in a very collaborative and inclusive style with a strong emphasis on generating customer insights and getting early market validation.
Originally from New Zealand, I now help companies from around the world virtually from my Amsterdam location.
Results and highlights ...
Working with Saskia has been one of the most important decisions I've made as a founder. She helped us reconnect with our vision, our customers, our strengths, and helped us see new ways to use these to differentiate and channel our limited resources into a winning strategy for growth.
CEO & Founder,
Saskia's work helped us disrupt our industry to bring huge international growth to our business. Her unique ability to find a gap in the market and successfully bring new products and brands to market are invaluable to any business looking for a big impact.
Serial Entrepreneur & Founder of Bevie/Imake
Saskia's one of the most talented people I've worked with. Her curiosity and design thinking expertise make her a natural for insights work. Coupled with her entrepreneurial spirit and experience, she brings great wins for any business looking to innovate.
Director, Bowmast Design Research, Author USERPALOOZA.
The same collaborative, visual thinking experience, with...
We can work in shorter chunks of time, and pick and choose which team members come to each session.
Digital tools make workshop logistics much more efficient. Smaller chunks of time mean everyone is much more focused!
Work across borders.
Work with me from anywhere in the world. Bring together teams, customers without travel-related complexities.
+ All the tools to make it practical, fun and interactive.
Work With Me From Anywhere!
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